Canvis a "From strategy to plan: Creating Mautic's marketing operational plan"

We now have the ability to run separate channels for community and product marketing on all social networks, hurrah!

This meeting will see us planning out how to do this - both the launching and the ongoing maintenance of those channels, for example campaigns we might want to run over the year, things we want to focus on drawing attention to on the product side, events we might need to proactively plan to support with social comms, etc.

If you'd like to help us with working on taking the strategy and making it into an actionable plan, join this call! We're planning to get the ball rolling and start the brainstorming, then we can involve folks who want to be doing things like content, visual design etc further down the line once we have clarity on the campaigns we want to run, goals, etc.

Here's where we've got to in terms of setting the strategy and goals for the team: https://docs.google.com/document/d/1KmISOvbUxsD5V_sHnNfOwz80MOj6ENpZF7BcYv9uN1o/edit?usp=sharing. Feel free to have a read, we don't want to change these at this point, unless there's a really good reason to do so.