Volunteer Marketing Outreach Lead (Remote), Mautic World Conference (Mauticon) 2026

One-Day Conference | London | November 4th 2026

About Mautic World Conference (Mauticon) 2026

Mautic World Conference 2026 is the next in the series of flagship events organised by the world's first open source Marketing Automation project, Mautic, designed for inspiration, education, and networking. It is a one-day in-person event which empowers both new and existing Mautic users and marketing automation enthusiasts worldwide to learn, grow and succeed. 

Role overview

The marketing and outreach lead for the Mautic World Conference (MautiCon) owns awareness, attendance growth, and partner visibility for the event. This role is responsible for translating the conference vision into a structured and executable outreach plan. The focus is on filling seats, activating partners, and maintaining consistent messaging across regions and channels. The role balances proven event marketing practices with community-driven promotion, grounded in clear timelines and strong coordination.

Key responsibilities

1. Own the overall marketing and outreach strategy for the event, including goals, timelines, and priorities.

2. Define and maintain clear event messaging and positioning for attendees, sponsors, speakers, and partners.

3. Lead registration growth efforts through coordinated email, social, community, and partner-driven campaigns.

4. Support sponsor acquisition from a marketing perspective by shaping sponsor messaging, visibility plans, and promotional assets, in close collaboration with the sponsorship lead.

5. Coordinate with community chapters, ambassadors, and partners to extend regional and grassroots outreach.

6. Oversee marketing assets and channels, including event website content, email journeys, and key creative materials, while working with design and website owners.

7. Act as the central point of coordination between marketing, sponsorship, community, and event teams to ensure alignment and timely delivery.

8. Track high-level marketing performance and report outcomes, insights, and recommendations after the event.

Who We’re Looking For

We’re looking for a creative and strategic Marketing Manager who understands how to build excitement, drive visibility, and convert interest into attendance for events. The ideal candidate is a strong communicator, highly organised, and comfortable managing campaigns across multiple channels. They should be able to translate the event vision into clear messaging, work collaboratively with the design and sponsorship teams, and execute marketing plans that resonate with diverse audiences. 

Experience promoting events, managing timelines, and analysing performance to optimise results is key. This role suits someone who thrives in fast-paced environments, thinks both creatively and analytically, and is excited about shaping the narrative and growth of a high-impact event.

Timelines and Expectations for this Role 

• Q1: Working with the design and sponsorship teams to start the promotion of the event and secure the first $27,000 worth of sponsors. 

• Q2: Promotions of the sessions, speakers and agenda

• Q3: Continued promotions of the sessions, speakers and agenda

• Q4: Pre-event communications, final event marketing, creating buzz, FOMO and BTS. 

Required knowledge and experience

The role requires 

• Experience leading marketing or outreach for offline or hybrid events. 

• A strong understanding of B2B, open source, or community-driven ecosystems is important. 

• Hands-on experience with email marketing and CRM based campaigns is required. 

• The candidate should be comfortable working with sponsors, speakers, and community leaders.

• Strong stakeholder management skills are essential, along with the ability to handle multiple deadlines. 

• Clear written and verbal communication skills. 

• Experience working with small, cross-functional teams is expected.

Preferred background

• Previous experience with technology conferences, meetups, or community events 

• Familiarity with marketing automation concepts is an advantage. 

• Experience working with global or distributed teams helps coordinate outreach across regions.

Tool stack

• Marketing automation and email tools such as Mautic. 

• CRM to manage leads and communications.

• Event registration platforms to manage sign-ups and attendee data. 

• Social media management tools support campaign execution and scheduling. 

• Analytics tools to track campaign and website performance.

• Slack

• Google workspace 

• Jira

• Canva 

Goals

1. Generate $37,000 in sponsorship revenue through sponsor outreach aligned to the open source community and ecosystem.

2. Maintain a qualified sponsorship pipeline valued at approximately $50,000, reflecting realistic conversion rates for a community-driven event.

3. Secure 40-45% of sponsorship revenue ($15,000–$17,000) by the midpoint of the sponsorship campaign.

4. Prioritise higher value sponsorship tiers so that at least 60 per cent of sponsorship revenue comes from upper-tier packages.

5. Generate $5,000 in ticket sales revenue through steady community-driven promotion.

6. Achieve 25-35% of ticket revenue within the first major promotion phase following program or speaker announcements.

7. Avoid reliance on aggressive discounting by maintaining consistent ticket demand.

8. Align sponsorship and ticket marketing timelines with confirmed program and web readiness

9. Manage contributors executing campaigns while retaining accountability for revenue outcomes

Success metrics

1. Sponsorship conversations feel focused and well matched, with minimal time spent on sponsors who are unlikely to convert.

2. Higher tier sponsorships are discussed early and confidently, rather than being introduced only at the end of negotiations.

3. Sponsors express clarity on why they are participating and what value they expect from the event.

4. Ticket sales progress steadily over time instead of spiking only at the last moment.

5. Attendee demand strengthens sponsor confidence and reinforces the value of participation.

6. Marketing campaigns launch on schedule because dependencies from program, web, and design are ready.

7. Contributors deliver execution smoothly while the marketing lead stays focused on coordination and outcomes.

8. Risks to sponsorship or ticket momentum are identified early and addressed calmly, not reactively.

9. Post event, sponsors indicate willingness to return or explore future participation.

What You’ll Gain

• Hands-on experience working on an international conference

• Exposure to a global, cross-functional planning team

• Opportunity to showcase your work in a real-world, high-impact project

• Professional references

• A chance to contribute creatively to a meaningful global event

Role Type

• Volunteer

• Remote

• Fixed-term (leading up to November)

Applications

Please email [email protected] with your CV. We plan to interview and make a decision by the first week of February. We will be holding rolling interviews from the time this post is shared, with a start date on February 9th 2026, so please get your applications in as soon as possible. We will close for applications as soon as we have found the best candidate for the role. Applications after this time will not be considered.